LID won the tender to publish Catalyst, the official quarterly magazine of the Chartered Institute of Marketing (CIM), in early 2019. Following an initial design and editorial overhaul, Catalyst and its accompanying digital hub, Exchange, harness cutting edge design and the sharpest writing a to explore marketing, branding and communications in the global marketplace.

Actively read by more than 33,000 executives, Catalyst is a valued benefit for CIM’s members and partners.

What we did

  • Writing
  • Editing
  • Printing & distribution
  • Graphic design
Relaunching Catalyst magazine with LID Business Media truly marked a step change in our content offering to members...

…With a brand new look and feel and refreshed features, made possible by LID, Catalyst now leads the conversation on the latest topics affecting marketers and businesses alike.

It has been a pleasure to work with LID’s editorial team to establish Catalyst’s new wide-reaching global focus and deliver the latest career-enhancing content from a global network of business leaders, making it a truly invaluable learning resource for marketers.

Gemma Butler, Marketing Director, The Chartered Institute of Marketing